VILIA Group is one of the largest agricultural production companies in western
part of Ukraine. The company manages over 62,000 hectares of farmland, 600,000
tons of grain storage capacity, and employs 1,300 qualified specialists.
The challenge
The goal was to build a clear, functional website that would represent
the company, remain easy to use and manage, and give users quick access to key information
and contacts.
What matters in a corporate website
A corporate website acts as a sales manager, a secretary, and an HR tool
at the same time. It helps build relationships with clients and partners.
To stay effective, it needs a flexible structure that allows teams to add
new sections and update content without involving developers, a convenient admin
panel, the >ability to scale without major changes, responsive design, and
clear navigation.
How the website supports VILIA Group agribusiness
Flexible design tailored to business needs
To make the website adaptable to different types of content, we created a system
of blocks used to build pages. These blocks can be combined, reordered, and adjusted
to create a unique structure for each business direction.
Content management
We used Published! platform, which enables fast launch, easy administration,
efficient content management, and multilingual support.
Multilingual support
The website is available in two languages. Content can be translated without
a dedicated team, as Published!
supports both manual and AI-based translation.
When entering new markets, additional language versions can be added. Multilingual and
multi-regional capabilities are among the key advantages of websites built on Published!
Intuitive navigation and search
The navigation is designed so users can quickly find what they need across
multiple sections and departments.
The built-in search with autocomplete makes navigation even easier. As users type their query,
they immediately see relevant results.
On certain pages, tab-based navigation allows users to switch between content within a single
block. This helps structure information and makes it easier to navigate.
Request handling without delays
The contact form routes inquiries from clients and partners directly to the relevant
department.
For example, if a VILIA client wants to contact Mlyniv division, they can open
the “Divisions” section, select the location, and fill out the form at the top
or bottom of the page. The request is then automatically delivered
to the responsible specialist.
This improves communication and reduces manual workload for the team.
SEO approach during development
We configured redirects to ensure a smooth transition to the new website
without losing traffic. Optimized headings, content, and URLs help maintain search
rankings and prepare the site for future growth.
Iryna Dudka
Founder of VILIA Group, Head of Communications
“We have been working with ideil. for two years now, and this experience has proven
to be both successful and valuable. Our collaboration began with the development
of a website for VILIA-Product. After seeing the team’s professionalism, we entrusted
ideil. with a more complex project — the corporate website for VILIYA
Group.
Despite the complexity of the task — numerous departments, multiple business areas, and
a large amount of unstructured information — the result exceeded our expectations.
Even without prior experience in the agricultural sector, the ideil. team
quickly structured complex information and delivered effective solutions.
We would also like to highlight their approach to migrating from the old
website to the new one — we managed to preserve traffic and search
rankings without losses.”
Support Ukraine
Published! platform, which enables fast launch, easy administration,
efficient content management, and multilingual support.
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